Topics Include: Influence - Getting What You Want Formulating Your Personal Influence Goals Influencing in an Age of Change Discovering Your Personal Influence Style Influence Flexibility Lab: Expanding Your Repertoire The Seven Secrets - Formula for Success The Art of Listening Fine-Tuning Your "Radar" Putting It Into Practice The Magic of Rapport
What people are saying about The Seven Secrets of Influence®. "Elaina Zuker has always been able to influence me to act on her suggestions. Now I know why!" Richard Bartlett, Chairman, Mary Kay Cosmetics "Powerful and practical. All the secrets of influence Dale Carnegie never told you...and more." Nancy Vaughn, Executive Vice President, Ally & Gargano Inc.

Whether you're a manager trying to get subordinates to work more productively, a subordinate trying to get your boss to let you try a new idea, or a parent trying to get your two-year-old dressed, increasingly, you need new kinds of skills to gather the support you need to persuade others to adopt the attitude and contribute the time and resources it takes to make things happen.

The Seven Secrets of Influence® is based on an elegantly simple, statistically validated model. It shows you how to persuade other people to readily accept your ideas, proposals, products, and services. Elaina Zuker's book first identifies the six basic influence styles. Then she shows you how to analyze your own influence style and the style of others; then use this new understanding to get more of what you want out of your life and career.

Discover how to...

Understand the hidden motives of others.

Effortlessly pick up on subtle clues to other people's influence styles and preferred forms of communication. Learn to quickly anticipate the hidden agendas of peers and subordinates, and present them with win-win solutions that satisfy both your needs and theirs.

Establish and maintain deep rapport.

Understanding body language is a crucial influence tool. Find out how to use verbal and non-verbal techniques to build instant rapport.

Perfect the science and art of listening

Formal authority is out and subtle, sincere influence is in. Become a finely tuned, sensing instrument to elicit precise, high-quality information - even from hard-to-read people.

Promote positive change

Proven ways for using logic and reason to persuade others with powerfully persuasive arguments. Learn to plan and implement a successful influence strategy that establishes trust and encourages creative problem-solving.

In this fascinating book, author Elaina Zuker shows you how to win the enthusiastic support and cooperation of other people for your ideas and projects - openly and honestly, without tricks or manipulation. The Seven Secrets of Influence®, a highly practical guide, shows you how anyone can learn to persuade and convince others, whether in a home, work, or social setting.

The book is filled with realistic advice on succeeding in today's competitive business and social climates. The easy-to-understand sections, with self-study exercises and real-life examples, show you how to get more of what you want out of your life and career.

You will learn to identify your own Personal Influence Profile, using the unique Influence Styles Inventory. Once you determine your own natural style, you'll learn how to make it work with the diverse styles of other people in business and social settings.

The Seven Secrets of Influence® is filled with vital information on such topics as how to use verbal and nonverbal clues to create instant rapport, how to gain credibility with others, how to motivate cautious people, how to overcome the problems caused by overlapping authority, and how to get the support of key decision makers for important projects.