The Need for Influence – An Interview with Elaina Zuker

Neither WHAT you know (technical or professional expertise nor WHO you know (your network of contacts) will be enough to guarantee your success.
In this informative interview (recorded originally for TV), Elaina Zuker explains the importance of influence and why Influence Skills are Needed in today’s business environment. Elaina, also tells you how to replicate your successes.
21st Century changes in technology, organizational structures and societal pressures require us all to have more refined Influence Skills to navigate the new and uncharted waters of a global business environment.
Understanding these conditions and why the mastery of Influence skills will help to improve your chances for success are the critical takeaways that you’ll gain from the discussion; Enjoy!

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