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Adam Houlihan
Marketing

Secrets of LinkedIn

What are the advantages of setting your LinkedIn Profile at “creator mode”? Last week I had the pleasure of interviewing @Adam Houlihan, in Queensland, Australia, one of the leading experts on all things LinkedIn.  We had a great exchange and he shared some of his expertise, as well as new features LinkedIn offers its members

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TRUST – the Key Ingredient in Influence

We hear so much these days about the importance of “know, like and trust” to make sales, keep customers happy, keep ‘em coming back, etc.  And sure, it makes for a nice meme, but let’s take a closer look. What IS the key ingredient to create and maintain customer trust? And more important, their loyalty?

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